Kippis Creative
Turning a bold creative personality into a distinctive brand
Client: Kippis Creative
Scope: Brand positioning and tone of voice, visual identity and creative direction, custom brand illustrations, brand and presentation templates, brand guidelines
Kippis Creative is a marketing partner specialising in the food and hospitality industry. Its work combines strategy, storytelling and vibrant creative execution across campaigns, social media, influencer collaborations and events.
Tuomi Designs worked with Kippis Creative to translate its energetic, story-driven personality into a clear and distinctive brand that supports both everyday communication and business development.
CHALLENGE
Kippis Creative wanted a brand that would better reflect its personality, differentiate the agency in a competitive market and support its growth. The identity needed to feel bold and playful while remaining credible and practical across sales, marketing and client work.
APPROACH & RESULT
We clarified the brand’s positioning and tone of voice before developing an identity inspired by the energy of food, restaurants and shared experiences. Custom typography, playful illustrations and a vibrant colour palette created an expressive but cohesive visual language.
The identity was documented in a comprehensive Brand Book and translated into practical presentation and social media templates. The result is a recognisable brand that is easier to implement across Kippis Creative’s internal team and wider freelancer network.
The collaboration has since continued as a creative partnership, supporting Kippis Creative’s clients with brand and marketing design.
“Rebranding not only gave us a fresher look, but it also strengthened our sales strategy and helped us stand out in our field. Our brand now attracts the right clients in the food and hospitality industry, and we’ve been able to secure larger and even international projects since the update.
Even though we work with brand visuals every day, it was eye-opening to see how much impact a cohesive identity has had on our business. We no longer need to explain ourselves as much, because the brand speaks for itself and has made our sales process noticeably smoother.”
JANNI KITTI, CEO & FOUNDER, KIPPIS CREATIVE